Privacy Policy

Last Updated: January 2026

Beeches Guesthouse ("we," "us," "our," or "Company") operates the beechesguesthouse.co.uk website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated content, functionality, and services offered on or through beechesguesthouse.co.uk (the "Site").

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing and using beechesguesthouse.co.uk, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.

Information We Collect

We collect information about you in a variety of ways. The information we may collect on the Site includes:

• Personal Data: Name, email address, postal address, and telephone number when you voluntarily provide it through contact forms or newsletter subscriptions.
• Technical Data: IP address, browser type, operating system, pages visited, time and date of visits, and referral source.
• Cookies and Similar Technologies: Information collected through cookies, web beacons, pixels, and similar tracking technologies.
• Usage Data: Information about how you interact with the Site, including clicks, page navigation patterns, and time spent on pages.
• Affiliate Tracking Data: Information related to affiliate links and referrals to casino and gambling partners.

How We Use Information

We use the information we collect for various purposes, including:

• Providing, maintaining, and improving the Site and its content.
• Analysing user behaviour and site performance through analytics tools.
• Tracking affiliate referrals and commissions from casino and gambling partners.
• Sending newsletters, promotional materials, and updates (with your consent).
• Responding to your enquiries and customer service requests.
• Monitoring and preventing fraud, abuse, and security incidents.
• Complying with legal obligations and regulatory requirements.

Cookie Policy

Our Site uses cookies and similar tracking technologies to enhance your experience. We use the following types of cookies:

• Essential Cookies: Required for basic Site functionality and security.
• Analytics Cookies: Track user behaviour and Site performance metrics.
• Affiliate/Marketing Cookies: Monitor referrals to casino and gambling partners.
• Third-Party Cookies: Set by external partners for advertising and tracking purposes.

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Site functionality. You may also opt out of specific tracking by visiting the Network Advertising Initiative (NAI) opt-out page at www.networkadvertising.org/choices.

Third-Party Links

The Site contains links to third-party websites, including casino operators and gambling affiliates. We are not responsible for the privacy practices, terms of service, or content of these external sites. We strongly encourage you to review the privacy policies of any third-party website before providing personal information or engaging with their services.

Your interactions with casinos, betting platforms, and other gambling affiliates are governed by their respective privacy policies, and we assume no liability for their practices.

Your Rights

Under the General Data Protection Regulation (GDPR) and UK Data Protection Act 2018, you have the following rights regarding your personal data:

• Right of Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete information.
• Right to Erasure: Request deletion of your personal data (subject to legal limitations).
• Right to Restrict Processing: Request that we limit how we use your data.
• Right to Data Portability: Request your data in a portable format.
• Right to Object: Object to processing of your data for marketing and other purposes.
• Right to Withdraw Consent: Withdraw consent at any time without affecting the lawfulness of prior processing.

To exercise these rights, please contact us using the details provided below.

Data Retention

We retain personal data for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, and reporting requirements. Retention periods vary depending on the type of data and the purpose of processing:

• Personal contact information: Retained for up to 3 years after last interaction or as required by law.
• Analytics and usage data: Typically retained for up to 24 months.
• Cookie data: Deleted in accordance with your browser settings and our cookie policy.
• Affiliate tracking data: Retained as required for commission calculations and fraud prevention (typically 12-24 months).

After the retention period, data is securely deleted or anonymised.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Email: privacy@beechesguesthouse.co.uk

If you are unsatisfied with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.